Social Media Marketing Information

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Social Media Marketing Information

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Social Media Marketing... Do you know what to do?

Today's world is moving faster than ever and sometimes I just don't know if I'm keeping up or if I even know how to keep up... Is this you?

Since 40 is the new 30, I don't consider myself old, however I did begin my knowledge of computers on a Commodore.. so maybe I'm a little old. As the social media world revs up, the social media marketing world is more important than ever.

Throughout the years business marketing has relied on 4 top methods:

• Television
• Radio
• Print Ad
• Word of Mouth

The method of advertising, is of course, dependent on the budget of the company. Big Brand Companies could afford the best and the brightest while the mom & pops, small businesses and medium businesses were dependent on good word of mouth, limited radio time, maybe the late late night TV commercial spot and the occasional Sunday paper ad.

WOW, has this changed! Welcome to the World Wide Web!

Yes, the Big Brand Companies can still afford the best and the brightest but with MILLIONS of people talking to each other about everything possible, I do believe the playing field is even-ing out a bit.

So the question is... CAN YOU DO THIS MARKETING YOURSELF?

YES & NO! Just like any other forms of marketing being done for your company, there are social media professionals to make sure your message is on target and saying the right thing. This is leaving you to run the successful business you are working for.

Now in the world of constant information it is more important that the wrong message not go out and the right things are being said to the right people and groups.

In the world of meta-tags, seo, pay per click, ad words and more - the big brand businesses may still be able to pay top dollar to ensure they are at the top of the page. But in the Social Media world, it's all about the relationships you are developing. Facts tell and stories sell - in the land of conversation you want your story told everywhere! The stories that make the biggest buzz are the funny stories, the feel good stories and the stories that bring value.

How will you tell your story? Who will tell your story? Consider a Social Media Marketing Group to do it for you, to do it right and to do it consistently. But, at the end of the day, make sure your story is being told!

http://www.beforeaftercoach.com

Are you on a Statue of Liberty Journey?

In today's economic climate, we are inundated with marketing, advertisement and publicity about rebuilding credit.

Two very popular TV shows are: Hoarders & Intervention

In my favorite book there is an entire section dedicated to Job; a man who's entire life was stripped of everything he found valuable, important or comforting, including family, friends and his own health.

Each one of these has a common thread - RESTORATION!

Throughout my life I have heard people quote and stand on the passage, Joel 2:25 as a promise of what was destroyed or removed from their lives will be restored to them.

I myself have quoted 'most' of that passage as a promise. The passage states, "I (God) will restore to you the years that the locust hath eaten, the cankerworm, and the caterpillar, and the palmerworm"...that's it.. we stop there, but here is the rest..." my great army which I sent among you."

One detail of this passage indicates the destructive process is over a period of YEARS, but I think the toughest portion is recognizing that the destroyers were SENT to us.

I truly believe in restoration. I have not only seen it in the lives of others but I myself have experienced the restoration of things that have been devastated.

Maybe you are in a place where restoration is necessary. Let's consider a few details of the restoration process:

Nothing can be restored to new from its current condition, it must be dismantled and stripped down:

When the Statue of Liberty was restored there were a few significant steps taken in the project:

• First, she was closed to the public and scaffolding was put up all around her covering her from sight.
• Then the restoration began on the INSIDE, removing 7 layers of paint and 2 layers of coal tar.
• Once all the paint and tar were removed the 1,350 inner support panels that keep the integrity of the exterior "skin" were removed, cleaned and replace.
• Her right arm was reinforced, a new elevator was installed and an up to date climate control system was installed.
• On the exterior she was furnished with a new set of stairs and a new torch.
• This process began in 1984, commencing for reopening in 1986 - two full years!

Take heart, now you know what to expect:

• Over time the wind, rain, rust, locust caterpillars, etc. are damaging your intended beauty.
• The destruction is out in the open were others are watching
• When the restoration begins, that is done in a secret place.
• A true restoration is not just patching up the outside, but it is rebuilding the inside.
• You will not just be restored to your original position, but rather updated and more efficient.
• You will possess new, more attractive features that draw people to you.
• The time frame is unknown, but the designer will not stop early, leaving nothing undone.

Where are you in this operation?

Maybe you're feeling weathered and dull - don't worry, the process will be worth it.

Maybe you're in the secret place and the interior work has begun - don't fight it, learn in this position.

Maybe you're updates have begun - don't rush it, let them be fully installed before you start operating again.

Maybe you're unveiling was just accomplished - don't take the credit.

None of this procedure is comfortable, but non of the results are ordinary. It will be worth the journey!

It's Good To Be Needed!

In September 2009 our oldest son Austin moved out of our house and into his college apartment.

Now, I know what you're thinking, "you look too young to have a child old enough to be in College"... hahaha

When Jim and I began our family we planned it so we would still be relatively young when the empty nest happened. So I was not surprised except that it was a year earlier than planned.
Austin was scheduled to graduate High School in 2010. This meant I had another year to prepare my mind and emotions for the big 'move out' day.

However, when we relocated to a new city in Dec '08 the kids started new schools after the holiday break. In Austins' new school he would graduate in '09 rather than '10.

Aaaahhhhh!!! Oh NO, this was not the plan!! I am not ready!!

So it happened.. he graduated in May '09 and moved to College in September.
This is uncharted territory! Why didn't anyone tell me how this would feel? Are there books about your child going to college? I didn't find any. Suddenly I feel, left.

He moved out and must be having an amazing time because I don't hear from him. When he lived here, he was mine. I could call him and he would call back, I could text him and he would text back but now I'm beginning to think that was just to keep getting allowance or avoid any sort of lecture. He's on his own now and he has forgotten.

Well, here it is, 4 months later. He's been home nearly every week to wash his laundry and eat a meal that was not served out a window. When we talk about things he tells me the whole story in some detail and not the usual teenager conversations where I have to guess most of what happened. He's affectionate, even in public, and when we talk on the phone he always tells me "I love you mom."

But Today, today was the best! He needs me to buy him long johns. Yep, long johns! Maybe because he doesn't know where those are sold, or maybe he's embarrassed to buy them, or maybe he wants me to spend my money so he can keep his.... whatever the reason is... He called and asked me to pick up long johns for him...And of course I'm gonna do it! Why? Because they are always your babies and it's good to be needed :)